Product & Engineering Leadership
Bridging Strategy with Technical Execution
Results-driven leader with 14+ years of experience, specializing in AI-powered SaaS solutions. Expert at delivering scalable, innovative products that drive business growth in both enterprise and entrepreneurial contexts.
Get in Touch View ExperienceAbout Me
I'm a passionate Product & Engineering Leader with a proven track record of driving innovation and business results. Currently leading development of an omnichannel messaging platform handling 100K+ monthly conversations with 60% AI resolution rate, while simultaneously building AdPilot, an innovative platform simplifying Google Ads for small businesses.
Throughout my career, I've consistently bridged the gap between product strategy and technical execution, whether modernizing enterprise systems for a major insurance provider serving 7M+ policyholders or identifying market opportunities for new technology solutions.
Skills & Expertise
Technical Stack
- C#, .NET Core
- Node.js (NestJS)
- React, TypeScript
- PostgreSQL, MS SQL Server
- Redis, Azure Functions, App Service
Integration Ecosystem
- OAuth2/JWT
- REST & GraphQL APIs
- Google Ads & Maps API
- Twilio, OpenAI
- NetSuite, Dynamics 365, Salesforce
Development Practices
- GitHub Actions, Jenkins
- xUnit, Jest, Postman
- CI/CD pipelines
- Agile/Scrum methodologies
Leadership Competencies
- Product Strategy
- Revenue Growth
- Cross-Functional Team Management
- Customer Discovery
- ROI Optimization
Professional Experience
Director of Product | Velaro
Sep 2022 – Present
- Spearheaded development of a next-generation AI-powered messaging platform that achieved 60% automation rate, reducing operational costs by 35% for enterprise clients
- Lead cross-functional teams in delivering omnichannel communications platform (webchat, WhatsApp, Facebook, SMS, IVR) handling over 100K monthly conversations
- Drive business growth through direct customer engagement, resulting in 15% increase in annual recurring revenue
- Orchestrate seamless integrations with enterprise systems (NetSuite, Dynamics 365, Salesforce), enabling clients to leverage existing data ecosystems
- Transformed product development lifecycle by implementing data-driven prioritization framework that reduced time-to-market by 40%
Founder & Product Developer | AdPilot
Jan 2025 - Present
- Conceptualized and launched AdPilot MVP in just 3 months, enabling small businesses to create and deploy Google Ads campaigns in under 5 minutes through an intuitive step-by-step wizard
- Engineered AI-powered automation by integrating Google Ads API with OpenAI to generate targeted keyword lists and compelling ad copy, reducing campaign setup time by 70%
- Cultivated early adoption with small business pilot users managing ad portfolios, iterating based on real-world feedback to enhance budget controls and optimization features
- Architected complete technology stack (React/TypeScript, NestJS, PostgreSQL, Heroku) with scalability and maintainability as core design principles
Master Software Engineer | Erie Insurance
Apr 2022 - Sep 2022
- Revolutionized enterprise development practices by establishing CI/CD and test automation standards, reducing deployment failures by 75%
- Designed reusable architectural patterns that decreased technical debt and accelerated development velocity across multiple teams
- Led successful launch of modernized billing system serving 7M+ policies, enabling new digital payment options that improved collection rates
Senior Software Engineer | Erie Insurance
May 2018 - Apr 2022
- Technical Lead for Majesco cloud billing platform portfolio, directing team of 12 engineers (3 internal, 9 consultants)
- Developed cross-portfolio integration solutions that streamlined data flow between systems, eliminating 30+ hours of manual reconciliation weekly
- Implemented advanced API integrations (Bing Maps, ArcGIS, Agero, CCC, Hi Marley) that enhanced digital claims processing capabilities
- Mentored junior engineers in test automation best practices, improving code quality metrics by 40%
- Implemented and coached Agile methodologies across internal IT, business teams, and external vendors, increasing project transparency and reducing delivery timelines
Software Engineer | Erie Insurance
Apr 2015 – May 2018
- Executed zero-downtime migration of legacy claims systems to new implementation of Guidewire Claims Center for 14K insurance agents
- Built robust batch processing framework that improved data transparency and reporting capabilities while ensuring 99.9% system availability
- Championed agile methodology enhancements that increased team velocity by 30% and reduced backlog by 25%
Embedded Software Engineer | GE Transportation
Jun 2011 - Apr 2015
- Led 3-person team developing mission-critical embedded applications for locomotive control systems
- Designed hardware integration solutions for international clients, ensuring compliance with regional safety regulations
- Implemented automated testing protocols that identified 40% more defects before field deployment
Featured Projects
AdPilot
A platform that simplifies Google Ads for small businesses through an intuitive wizard interface and AI-powered automation.
Enterprise AI Messaging Platform
An omnichannel communications platform with 60% AI automation rate, handling 100K+ monthly conversations for enterprise clients.
Insurance System Modernization
Led successful launch of modernized billing system serving 7M+ policies, improving collection rates by 20%.
Get in Touch
Let's discuss how I can help drive your product and engineering goals.